SERP

Marketing Glossary

Market Ruler, LLC

SERP

Acronym. Search Engine Results Pages.

The page which is displayed after the search for a particular term in a search engine.

Search Engine Results Pages show results from a Search Engine Index for the keyword or keywords entered by the visitor.

Search Engines which have a Pay-Per-Click product often show Sponsored Links intermixed with Organic Results in their results pages.

The primary goal of Search Engine Optimization is cause a particular web site to appear near the top of Search Engine Results Pages; ideally, at the top-most listing.

Synonyms

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